Foursquare Tip: Get Your Groundhog Day Badge Today!

On February 2nd, You don’t have to be in Punxsutawney Pennsylvania to be able to celebrate the hugely important American tradition of...

2 Feb 2011 1995 Views

Groundhog-day-4sq On February 2nd, You don’t have to be in Punxsutawney Pennsylvania to be able to celebrate the hugely important American tradition of Groundhog Day. You can now show your enormous support for the ‘Holiday’ by earning your Groundhog Day foursquare badge. Check out Craig Smith’s timely post to learn how.

 

via craigpsmith.wordpress.com

 

I love this clever Foursquare tactic from the folks in charge of travel and tourism in Pennsylvania. It is one more answer to the question “How can I use foursquare for marketing?”  I’d imagine February 2nd is the high holiday for PA tourism. They have leveraged location-based services to increase the noise and web presence around Groundhog Day today. P.S. Punxsutawney Phil did not see his shadow today so expect an early Spring.

 

 

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Sean Duffy | @brandranter
Speaker, consultant & founder of Duffy Agency, the flipped digital agency that provides accelerated growth to aspiring international brands.