Can Social Media Effectively Drive Sales?
Have you ever heard someone say that social media is not a good channel to use for driving sales?... Read more
3 December, 2015Archives
What do you really mean when you say “Social Media”?
“Social media” is an out-dated expression that should be replaced with more precise wording...... Read more
29 October, 2015
Developing Proprietary Audience
It used to be the brand with the biggest media budget that had the most power. Today, it's the brand with the biggest audience that’s like... Read more
21 September, 2015
