Making sense of international marketing and brand strategy in the information age
In my previous post on Growth Strategy, I mentioned the various stages of digital evolution businesses have been going through. A decade ago, the link between growth and a company’s digital... Read more
12 July, 2023Click here to listen Transcript This is the edited transcript from Bernard Clive's interview with Sean Duffy, a brand strategist. Bernard Clive: Welcome to another edition of your... Read more
31 March, 2023Written by Emelie Wassberg Predicted to compromise nearly 74% of ad revenues by 2021, native advertising is a rising trend within the field of online marketing. Simply put, native advertising is... Read more
21 March, 2019Written by Jessica Volk Image 1: Micro-moments in today’s smartphone society. (Pixels logo design, 2018) Remember the last time you checked your phone? Maybe you scrolled down your... Read more
28 February, 2019
