Tag Archive: Uncategorized

Five DIY opportunities for marketers

A freelance collateral writer visited The Duffy Agency recently. She complained about the lack of opportunity in the market and blamed the changes in our industry. While I agree that the marketing... Read more

12 July, 2023

Santa Claus Graphic Guidelines

How not to get sued by an elf this Holiday Season Hey it's that time of year again. Our client Santa wants to make sure your Holiday marketing communication is compliant. So we thought we'd share... Read more

12 December, 2012

Survival is overrated

I would like to give a big thanks to the CEOs and CMO who attended our workshop, "Survival is Overrated" at MINC today. A sharp group of business leaders each bringing a very innovative product to... Read more

9 November, 2012

How to improve your brand swing

As we head into the dog days of summer, I'm sure a lot of you have your mind elsewhere (like the golf course). So I thought I would join you on the links with a golf analogy to emphasize the... Read more

15 July, 2012

The Google Delusion: Too big to fail?

Part 4 of 4 From a branding perspective, Google's behavior is consistent with a company that sees itself as too big to fail. As recent history has taught us, no company is too big to fail (or, at... Read more

10 July, 2012

Time to Get Serious about Social Media

As we've written about previously, the social media revolution is over. Social media is a reality in marketing. The question now is how to we use this new tool as more than just a diversion? What are... Read more

9 March, 2012

Happy Holidays from The Duffy Agency

Everyone at The Duffy Agency would like to thank the readers of this blog and all our colleagues and clients for a tremendous year. And in that same spirit, we wish you the happiest of holidays and... Read more

23 December, 2011