Everyone is blogging about social media these days. So much so that one would assume that the whole world is familiar with this term. But every once in a while I'm brought back to reality by some... Read more
10 June, 2008
LOSING CONTROL OF THE MESSAGE? — YOU CAN'T LOSE WHAT YOU DON'T HAVE When I speak to marketing executives or read posts about traditional marketers embracing social media I notice a common theme:... Read more
12 May, 2008
DOING WHAT COMES NATURALLY - THE INTERNET GETS A SOCIAL LIFE To those of you who follow such things it may be no surprise that Morgan Stanley's Internet Trends report from March firmly... Read more
29 April, 2008