SOPA Simple
I think this SOPA GIF from Matthew Inman and The Oatmeal (site blacked-out today) pretty much sums it up. Write a crabby letter and do it for the... Read more
18 January, 2012
Brand Rants
Making sense of international marketing and brand strategy in the information age
Tag Archive: Current Affairs
Marketing and branding in China
The common perception of China is that it’s a waking giant that is still struggling to rise. The reality is something different. As China expands and stretches its massive arms, expect the... Read more
1 November, 2010The Superbowl’s biggest winners were also its biggest losers
Why drive-to-web works The winner of the populist vote in this year’s Super Bowl ad war is the Betty White Snickers commercial. According to the 2010 USA Today Ad Meter, the commercial... Read more
11 February, 2010The Business of Elfing Yourself
The Elf Yourself phenomenon and what it means to marketers OK, now that Thanksgiving is over it is officially holiday season. And what does that mean for most of us? That's right – time to Elf... Read more
2 December, 2009Twitter Lists Triad Part 2: Four types of Twitter Lists and how to use them
This post attempts to provide a way to approach and organize Twitter Lists. It won't cover step-by-step instructions for creating lists. If that's what you are looking for, please check out this... Read more
4 November, 2009
