Written by Rebecca Hitijahubessij Have you been a victim of a Hashtag Hijacking? Don’t stress, with these do’s and dont’s, this will never happen to you again. Cowboy hijacking... Read more
4 September, 2019
Written by Jana Tigges The world we live in has become increasingly interconnected (Van Dijk, 2012). The technological development of the Web 2.0 has enabled the rise of social media and digital... Read more
17 April, 2019
Written by Lauren Mocol Figure 1: Computer tracking and monitoring unsubscribe rates As attention spans shrink and the saturation of content grows, marketers search for ways to reduce unsubscribe... Read more
31 January, 2019