Personal Shopper sharing the Christmas lighting on Wechat (source- ‘Daigou’ Laurence)

...

2 May 2019 418 Views

Personal Shopper sharing the Christmas lighting on Wechat (source- ‘Daigou’ Laurence)

Like this post? You'll find more marketing insights in my new book: International Brand Strategy: A guide to achieving global brand growth, now available from booksellers globally. Order your copy here.

BrandBase | @BrandBa_se
Students from the International Marketing and Brand Management program at Lund University are the contributing authors for the BrandBase blog.