Tag Archive: Advertising

The McElroy “Brand Man” Memo turns 80

Next time you dash off a memo or post, consider young Neil McElroy sitting behind his Royal Typewriter on May 13, 1931 drafting the 800-word memo below. It was drab and rainy in Cincinnati that... Read more

11 May, 2011

The meaning of love (for marketers).

  Happy Valentine's Day! All of us at The Duffy Agency created this Video Valentine for you to ponder the power of love as a brand. If you like it, spread the love with your favorite marketer... Read more

14 February, 2011

The latest International Duffy Tribune

The latest issue of The International Duffy Tribune is now available for download. If you are marketing in the US, you'll want to read about the expansion of our Boston Office with the arrival of... Read more

8 February, 2011

How to turn your marketing up to ’11

In my latest post for TalentZoo.com, How to turn your marketing up to ’11 (and good news for the rest of us), I put together a list of trends that I wish all marketers would adopt in... Read more

19 January, 2011

Marketing and branding in China

The common perception of China is that it’s a waking giant that is still struggling to rise. The reality is something different. As China expands and stretches its massive arms, expect the... Read more

1 November, 2010